A Game of Poker
Marketers, advertisers and scientists understand the truth behind human emotion: Buying decisions are driven by it and real estate is no exception – the seller or buyer who appears emotionally detached does better. Like poker, he or … Continue reading →
Whether you’re dealing with mathematics or press releases, statistics are important. In my field, they drive the ecosystem of real estate sales – or, in other words, statistics determine the trends and patterns of home buying and selling.
Fact: Several key factors attract & motivate buyers.
Most buying decisions are based on emotion. When a buyer visits your home for the first time, he or she is ready to know “the feeling” they will get upon entering it. . … Continue reading →